Tuesday, January 24, 2012

Site Had Over 500 HTML Errors for Over 3 Years -SEO Actions to Get Site Ranked Higher

The site had over 500 HTML errors on the home page. True. Major problem. Problem was resolved, now the search engine is still avoiding the site.

I realized that the site had over 500 HTML errors for over 3 years, so I'm thinking that Google, placed the site in the sand box and every time the URL comes up, the robot just goes another way, or does it?

You will get to see me attack this problem head on. I will keep you posted on what I do, when I do it and how I plan to SEO the site out of the dog house and into a respectful SE position.

Now let me ask you. If you were a search engine and you had been summons to a particular site over 1000 times, only to find that the 500 HTML errors were still there, what would you do?

Right.

More than likely you would put a "DO Not Enter" sign on the site and go to another site where the HTML code is correct. But since the robt is non-human, does it hold grudges? How long will it take for the SE, if ever, to forgive the site? We are going to see just how forgiving the search robots are!

The errors have been corrected, and we are ready to do things according to the polices of the search engines in question.

If any one has a comment, please share. I am open to help on this.

Summary of SEO Actions:

keyword research - check (domain does not include a keyword - not good, but ok)

over 500 HTML errors - check (corrected)

keywords added to top pages, in content and meta tags - check
(high keyword to content ratio)

site load time corrected - check

site on a professional server - check

site navigation system easy to read - check

sufficient white space on site - check

correct size of headings - check

back links - check (great)

incoming links - check (a little low, improving each week with articles)

social networking - check
(high activity for facebook, and now twitter and linkedin increasing)

videos - check (could use more views, increasing each week)

privacy policy added - check

blogging - in process

e-mail campaign - no

banners on high traffic sites - not yet

Alexa Ranking - Traffic Rank in US: 78,783 - check

Upcoming Task:

Posting to like minded blogs - February 2012

Posting to personal blog - Late January 2012 (Tie articles to blog post)

Getting more twitter followes - First quarter 2012 - Increase greatly

Press Release - Needs to be ASAP
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